Blog

The Individualization of the Customer Experience

One size rarely fits all. It seems obvious, right? Well, apparently it is not, judging by the frequency with which companies have a customer service strategy that forces its agents to treat everyone based on the same template, the same speech, and the same rules... We are in times when customers are empowered. They know what they want, when they…

How to Increase Sales During the Holidays

We just left Halloween behind and Thanksgiving and the Christmas holidays are just around the corner. It is no secret to anyone that this is the busiest season of the year for most businesses. Parties, presents, dinners with friends and family, Black Friday, Cyber Monday... In short, everybody is spending money hands-full. The Holidays are a great opportunity for commerce.…

Business Process Outsourcing: An Important Development Lever

BPO, or Business Process Outsourcing, is a very attractive business management solution. Indeed, although this concept has existed for several years, many companies see it as an important development lever for 2019. But why such a craze for the BPO? To answer the question, discover through this article the missions of a business process outsourcing and the benefits it offers…

How to Say No to A Customer: Difficult but Indispensable

Everyone who works in customer service has been found in the cumbersome task of having to say no to a customer occasionally. There are situations where we can’t avoid this difficult task. Either because we do not provide exactly the service that the client needs, because we do not have the operational capacity at that moment or simply because it…

Virtual Assistants: What Are the Advantages for Companies?

A virtual assistant is the collaborator of a company that provides its services remotely. It can be attached to any department and several missions can be entrusted to him/her. It is common for the employer to ask him to perform time-consuming operations such as entering or updating the databases. The virtual assistant can also provide administrative or secretarial tasks such…

Empathy: A Vital Quality for Customer Service Agents

You can be surprised for all the times you use the word empathy… How did that word get into our vocabulary? This is due to the world of Customer Relations, but also in the HR world and, more broadly, in the managerial literature. Everyone uses it.   But, what is the definition of empathy? Empathy is the ability to feel…

The Best 5 Strategies To Really Understand Your Customers

The success of any business depends on its capacity to understand the desires and necessities of its customers. Today, with big data and artificial intelligence, one might think that technology is the key to reaching the customers. However, while these instruments offer key statistics about the behavior and preferences of the customers, they do not necessarily provide a comprehensive view…

psychology of customer service

The Power of Psychology in Customer Service

Psychology is very important when we are talking about customer service. If you can better understand how the mind of your customers work, you can offer a higher level of intuitive support and consequently, they will be happier. Negative events are more memorable than positive ones in the customer's mind. The same customer may have had a successful customer service…